EVERY ASSET.
EVERY STAGE.

Hero visuals, loading screens, splash screens and store assets. The most visible product of any game — we make it impossible to scroll past. We work with a curated roster of in-house and freelance artists who adapt seamlessly to your style and production pipelines — solo or as an assembled strike team, always delivering the best of each.

Cinematic trailers, gameplay trailers, motion comics and animated cutscenes. We craft the narrative that sells the experience before the player ever touches the game. From cut-out animation to 2.5D pipelines for animated splashes and motion comics, through to full CGI 3D trailers — we cover the entire process or plug into the specific stage where you need support. A team with proven experience crafting visual narratives for demanding IPs — Marvel, Warhammer, Star Trek, 007, SpongeBob, Zombieland, Avatar: The Last Airbender and many more. We don't just nail the visual finish — we understand the communication intent and the weight of every panel in a sequence.

From the first rough panel to the final animatic — we translate creative briefs into visual sequences that everyone on the team can read. Whether for trailers, cinematics, pitch decks or UA concepts, our storyboards don't just describe the action — they sell the idea before a single frame is rendered.

Character design, environment exploration, UI concepts and visual development from scratch or expanding existing art directions. We build the visual language that everything else will follow — loose enough to iterate, solid enough to ship from.

2D and 2.5D animation, spine rigs, background illustration and environment art for in-game use. From idle animations to full scene compositions — assets built to spec, optimized for your engine, and delivered pipeline-ready.

Static & animated creatives, resizes and localization adaptation. With a background in advertising and consumer psychology, and over 20 years turning ideas into installs — we know how to build modular creative concepts that drive performance at every stage of a game's lifecycle. We integrate seamlessly with your UA Managers' rhythms and needs, because we know exactly what they mean when they talk about "Creative Quality."

Featuring banners, store icons and screenshot sets. How many words does a user actually read when they visit a store page? How many images can they digest at a glance? How far will they scroll, and how long will they stay? At Greybone we understand the psychology, the craft and the metric mechanics of the stores — and we design assets built to make sure the seed reaches the soil.

Posts, stories, quizzes, event banners, seasonal campaigns and community communications. Long-term visual coherence that builds brand identity beyond the store page. Because taking care of your users is taking care of yourself — we craft every asset with genuine care and dedication, so players feel valued, not marketed at.

Buildings, environments, characters and props — but also live ops popups, seasonal designs, character skins and backgrounds. Production-ready assets for in-game use, built to spec and pipeline-ready.

Visual support for pitches, CPI test presentation decks and prototype creative packages. We help you win the green light.

Team building, sustainable creative workflows, performance culture and modular & scalable team structures. We help studios build the creative engine, not just the output. We understand the business from the inside — from the artist's mindset to the final asset in the UA manager's hands. Are all artists creative people? Should the UA manager have a say in the art? How do you keep generating fresh ideas when you feel like you've already done it all? We know the friction points, the pain points, the connective tissue and the synergies — and we know which keys to press to make this piano sing.